36453: Export Marketing Textile Marketing 5th Sem Syllabus for Diploma TNDTE M Scheme

Export Marketing detail TNDTE Diploma syllabus for Textile Marketing And Management (TMM), M scheme is extracted from TNDTE official website and presented for diploma students. The course code (36453), and for exam duration, Teaching Hr/week, Practical Hr/week, Total Marks, internal marks, theory marks, duration and credits do visit complete sem subjects post given below. The syllabus PDFs can be downloaded from official website.

For all other textile marketing 5th sem syllabus for diploma m scheme tndte you can visit Textile Marketing 5th Sem Syllabus for Diploma M Scheme TNDTE Subjects. The detail syllabus for export marketing is as follows.

Rationale:

The diploma students should necessarily have basic practical skills and knowledge to get their work done in their carreer in the industry and trade, where they are going to get absorbed either as technicians or administrators or entrepreneurs. This is achieved by introducing practical experiments with hands on experience in the specified subjects.

Objectives:

Unit 1

1. To understand the International Trade.
2. To know about the Exim policy of India

Unit 2

1. To know about sources of information for Exports.
2. To get awareness on Export Promotion Councils

Unit 3

1. To understand export pricing compositions
2. To understand the role of Exim bank and ECGC

Unit 4

1. To understand the preliminaries of export procedures
2. To know the processing of an export order

Unit 5

1. To know about the role merchandizing in exports.
2. To understand the inter relationship between merchandizing and other departments

Detailed Content:

Unit I

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Unit II

Steps For Exporting

Institutional Infrastructure for export promotion in India-Ministry of commerce- Export promotion councils (AEPC, TEXPROCIL, PDEXCIL), Commodity boards. Registration procedures with Export Promotion Councils (EPC). Facilities for Exporters by EPC’s. Entry into Export marketing. Classifications, Short listing and entry methods in Export marketing.

Unit III

Export Pricing And Finance

Export pricing objectives. Composition of export pricing. EXFactory, FAS, FAR, FOB, C&F, C I&F and Franco Pricing. Terms of payment in Export finance- payment in advance, open account, Documentary bills, and documentary credit under letter of credit(understanding various types of letter of credit like revocable, confirmed and without red clause), Shipment on consignment basis, Pre and post shipment credits. Role of Exim bank. ECGC in export finance.

Unit IV

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Unit V

Merchandising

Definition of merchandizing – function of merchandizing division role and responsibility of merchandiser. Product development, line planning & presentation. Role of merchandiser in a Garment firm. Inter relationship between the Merchandising and other divisions – Merchandising Calendar and its role in the manufacturing process. Visual merchandising- concepts & accessories. Window dressing & its types.

Text Books:

1. Tas.Balagopal Export Management Sultan Chand & Co.,New Delhi 14th Edition 2007
2. Varsheney& Battacharya INTERNATIONAL MARKETING Himalaya Pub. & Co., .,New Delhi 21st Edition 2007

Reference Books:

For complete syllabus and results, class timetable and more pls download iStudy Syllabus App. It’s a lightweight, easy to use, no images, no pdfs platform to make students life easier.

For detail syllabus of all other subjects of BE Textile Marketing, M scheme do visit Textile Marketing 5th Sem syllabus for M scheme.

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