Business Analytics detailed syllabus for Computer Science & Business Systems (CS&BS) for 2021 regulation curriculum has been taken from the Anna University official website and presented for the CS&BS students. For course code, course name, number of credits for a course and other scheme related information, do visit full semester subjects post given below.
For Computer Science & Business Systems 6th Sem scheme and its subjects, do visit CS&BS 6th Sem 2021 regulation scheme. The detailed syllabus of business analytics is as follows.
Course Objectives:
Download the iStudy App for all syllabus and other updates.
Unit I
INTRODUCTION TO BUSINESS ANALYTICS
Analytics and Data Science – Analytics Life Cycle – Types of Analytics – Business Problem Definition – Data Collection – Data Preparation – Hypothesis Generation – Modeling – Validation and Evaluation – Interpretation – Deployment and Iteration
Unit II
BUSINESS INTELLIGENCE
Data Warehouses and Data Mart – Knowledge Management -Types of Decisions – Decision Making Process – Decision Support Systems – Business Intelligence – OLAP – Analytic functions
Unit III
Download the iStudy App for all syllabus and other updates.
Unit IV
HR & SUPPLY CHAIN ANALYTICS
Human Resources – Planning and Recruitment – Training and Development – Supply chain network – Planning Demand, Inventory and Supply – Logistics – Analytics applications in HR & Supply Chain. Apply HR Analytics to make a prediction of the demand for hourly employees for a year.
Unit V
MARKETING & SALES ANALYTICS
Marketing Strategy, Marketing Mix, Customer Behaviour -selling Process – Sales Planning -Analytics applications in Marketing and Sales. Do predictive analytics for customers’ behaviour in marketing and sales.
Course Outcomes:
- Explain the real world business problems and model with analytical solutions.
- Identify the business processes for extracting Business Intelligence
- Apply predictive analytics for business fore-casting
- Apply analytics for supply chain and logistics management
- Use analytics for marketing and sales.
Reference Books:
Download the iStudy App for all syllabus and other updates.
For detailed syllabus of all other subjects of Computer Science & Business Systems, 2021 regulation curriculum do visit CS&BS 6th Sem subject syllabuses for 2021 regulation.
For all Computer Science & Business Systems results, visit Anna University CS&BS all semester results direct link.