Corporate Communication detailed syllabus scheme for Chemical Engineering (CH), 2017 onwards has been taken from the DBATU official website and presented for the Bachelor of Technology students. For Subject Code, Course Title, Lecutres, Tutorials, Practice, Credits, and other information, do visit full semester subjects post given below.
For 8th Sem Scheme of Chemical Engineering (CH), 2017 Onwards, do visit CH 8th Sem Scheme, 2017 Onwards. For the Elective-XII scheme of 8th Sem 2017 onwards, refer to CH 8th Sem Elective-XII Scheme 2017 Onwards. The detail syllabus for corporate communication is as follows.
Corporate Communication Syllabus for Chemical Engineering (CH) 4th Year 8th Sem 2017 DBATU
Course Outcomes:
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Unit I
Importance of Corporate communication: Introduction to and definition of corporates -Communication, process, patterns and channels of communication- Barriers to communication and strategies to overcome them- Evolution of corporate culture- Role and contribution of individual group and organization – Role of psychology in communication.
Unit II
Oral Communication: Techniques for improving oral fluency-Speech mechanics-Group Dynamics and Group Discussion – Debate and oral presentations. Written Communication: Types and purposes- Writing business reports, and business proposals-Memos, minutes of meetings- Circulars, persuasive letters- Letters of complaint- ; language and formats used for drafting different forms of communication. Internal and external communication.
Unit III
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Unit IV
Corporate Ethics and Business Etiquette: Integrity in communication-Harmful practices and communication breakdown- Teaching how to deal with tough clients through soft skills. Body language- Grooming- Introducing oneself- Use of polite language- Avoiding grapevine and card pushing – Etiquette in e-mail, mobile and telephone.
Unit V
Listening Skills: Listening- for information and content- Kinds of listening- Factors affecting listening and techniques to overcome them- retention of facts, data and figures-Role of speaker in listening.
Unit VI
For the complete syllabus, results, class timetable, and many other features kindly download the iStudy App
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Text Books\Reference Book:
- Raymond V. Lesikar, John D. Pettit, Marie E. Flatley Lesikar’s Basic Business Communication – 7th Edition: Irwin, 1993
- Krishna Mohan and Meera Banerji, Developing Communication Skills: Macmillan Publishers India, 2000
- R.C. Sharma and Krishna Mohan Business Correspondence and Report Writing: – 3rd Edition Tata McGraw-Hill, 2008
- Antony Jay and Ross Jay, Effective Presentation, University Press, 1999.
- Shirley Taylor, Communication for Business, Longman, 1999
For detail syllabus of all subjects of Chemical Engineering (CH) 8th Sem 2017 onwards, visit CH 8th Sem Subjects of 2017 Onwards.