Advertising Techniques Lab detailed syllabus for Printing Technology (PT) for 2021 revision curriculum has been taken from the SITTTRs official website and presented for the Printing Technology (PT) students. For course code, course name, number of credits for a course and other scheme related information, do visit full semester subjects post given below.
For Printing Technology 6th Sem scheme and its subjects, do visit Printing Technology (PT) 6th Sem 2021 regulation scheme. For Professional Elective-II scheme and its subjects refer to Printing Technology (PT) Professional Elective-II syllabus scheme. The detailed syllabus of advertising techniques lab is as follows.
Course Objectives:
- This course is designed to make the students aware about the particulars required during designing impart skill in designing advertising, forms etc.
Course Outcomes:
On completion of the course, the student will be able to:
- Preparation of Thumbnails
- Preparation of Layout – single side
- Preparation of Layout – Multiple pages
- Layout preparation for webpage
Module 1:
- Thumbnails and Rough sketches of logos.
- Thumbnails and Rough sketches of advertisements.
Module 2:
- Prepare layouts for Office forms.
- Prepare layouts for Notices.
Module 3:
- Prepare layouts for Leaflets.
- Prepare layouts for Posters.
Module 4:
- Prepare layouts for web publishing.
- Prepare layouts for Brochure.
Text Books:
- Tulika Das, Chemistry in Printing, 2nd Edition, Barnana Prakashani, 2011.
Reference Books:
- P. Kipphan, Handbook of Print Media, Springer, 2002.
- Bishwanath Chakravarty, A Hand Book for Printing and Packaging, Galgotia Publications Pvt. Ltd, 1997.
- N.R.Elred & T. Scarlet, What the Printer should know about Ink, GATF, 1995
- N.R.Elred & T. Scarlet, Chemistry for the Graphic Arts, GATF, 1992.
- R.H. Leach and R.J. Pierce Ed, The Printing Ink Manual, 5th Edition, Kluer Academic publisher.
Online Resources
- https://www.Printwiki.org/Gravure.
- https://www.britannica.com/technology/flexography.
- https://medium.muz.li/a-beginners-guide-to-screen-printing-by-a-complete-beginners.
- https://www.britannica.com/technology/offset-printing.
For detailed syllabus of all other subjects of Printing Technology, 2021 revision curriculum do visit Printing Technology (PT) 6th Sem subject syllabuses for 2021 revision.
To see the syllabus of all other branches of diploma 2021 revision curriculum do visit SITTTR diploma all branches syllabus..
To see the results of Printing Technology of diploma 2021 revision curriculum do visit SITTTR diploma results..
For all Printing Technology academic calendars, visit Printing Technology all semesters academic calendar direct link.