Syllabus

JNTUH B.Tech 3rd Year 1 sem Computer Science and Technology R13 (3-1) Managerial Economics and Financial Analysis R13 syllabus.

JNTUH B.Tech 3rd year (3-1) Managerial Economics and Financial Analysis gives you detail information of Managerial Economics and Financial Analysis R13 syllabus It will be help full to understand you complete curriculum of the year.

Objectives

To enable the student to understand and appreciate, with a particular insight, the importance of certain basic issues governing the business operations namely; demand and supply, production function, cost analysis, markets, forms of business organizations, capital budgeting and financial accounting and financial analysis.

Unit I

Introduction & Demand Analysis: Definition, Nature and Scope of Managerial Economics. Demand Analysis: Demand Determinants, Law of Demand and its exceptions. Elasticity of Demand: Definition, Types, Measurement and Significance of Elasticity of Demand. Demand Forecasting, Factors governing demand forecasting, methods of demand forecasting.

Unit II

Production & Cost Analysis: Production Function – Isoquants and Isocosts, MRTS, Least Cost Combination of Inputs, Cobb-Douglas Production function, Laws of Returns, Internal and External Economies of Scale. Cost Analysis: Cost concepts. Break-even Analysis (BEA)-Determination of Break-Even Point (simple problems) – Managerial Significance.

Unit III

Markets & New Economic Environment: Types of competition and Markets, Features of Perfect competition, Monopoly and Monopolistic Competition. Price-Output Determination in case of Perfect Competition and Monopoly. Pricing: Objectives and Policies of Pricing. Methods of Pricing. Business: Features and evaluation of different forms of Business Organisation: Sole Proprietorship, Partnership, Joint Stock Company, Public Enterprises and their types, New Economic Environment: Changing Business Environment in Post-liberalization scenario.

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TEXT BOOKS

  • Varshney & Maheswari: Managerial Economics, Sultan Chand, 2009.
  • S.A. Siddiqui & A.S. Siddiqui, Managerial Economics and Financial Analysis, New Age international Publishers, Hyderabad 2013.
  • M. Kasi Reddy & Saraswathi, Managerial Economics and Financial Analysis, PHI New Delhi, 2012.

REFERENCES

  • Ambrish Gupta, Financial Accounting for Management, Pearson Education, New Delhi, 2012.
  • H. Craig Peterson & W. Cris Lewis, Managerial Economics, Pearson, 2012.
  • Lipsey & Chrystel, Economics, Oxford University Press, 2012.
  • Domnick Salvatore: Managerial Economics In a Global Economy, Thomson, 2012.
  • Narayanaswamy: Financial Accounting – A Managerial Perspective, Pearson, 2012.
  • S.N. Maheswari & S.K. Maheswari, Financial Accounting, Vikas, 2012.
  • Truet and Truet: Managerial Economics: Analysis, Problems and Cases, Wiley, 2012.
  • Dwivedi: Managerial Economics, Vikas, 2012.
  • Shailaja & Usha: MEFA, University Press, 2012.
  • Aryasri: Managerial Economics and Financial Analysis, TMH, 2012.
  • Vijay Kumar & Appa Rao, Managerial Economics & Financial Analysis, Cengage 2011.
  • J.V. Prabhakar Rao & P.V. Rao, Managerial Economics & Financial Analysis, Maruthi Publishers, 2011.

Outcomes

At the end of the course, the student will

  • Understand the market dynamics namely, demand and supply, demand forecasting, elasticity of demand and supply, pricing methods and pricing in different market structures.
  • Gain an insight into how production function is carried out to achieve least cost combination of inputs and cost analysis.
  • Develop an understanding of
  • Analyse how capital budgeting decisions are carried out.
  • Understanding the framework for both manual and computerised accounting process
  • Know how to analyse and interpret the financial statements through ratio analysis.

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