{"id":25944,"date":"2020-02-25T22:27:46","date_gmt":"2020-02-25T22:27:46","guid":{"rendered":"https:\/\/www.inspirenignite.com\/anna-university\/36482-textile-advertisement-management-textile-marketing-6th-sem-syllabus-for-diploma-tndte-m-scheme\/"},"modified":"2020-07-09T12:13:45","modified_gmt":"2020-07-09T12:13:45","slug":"36482-textile-advertisement-management-textile-marketing-6th-sem-syllabus-for-diploma-tndte-m-scheme","status":"publish","type":"post","link":"https:\/\/www.inspirenignite.com\/anna-university\/36482-textile-advertisement-management-textile-marketing-6th-sem-syllabus-for-diploma-tndte-m-scheme\/","title":{"rendered":"36482: Textile Advertisement Management Textile Marketing 6th Sem Syllabus for Diploma TNDTE M Scheme"},"content":{"rendered":"

Textile Advertisement Management detail syllabus for Textile Marketing And Management (125), M scheme is taken from TNDTE<\/a> official website and presented for diploma students. The course code (36482), and for exam duration, Teaching Hr\/week, Practical Hr\/week, Total Marks, internal marks, theory marks, duration and credits do visit complete sem subjects post given below.<\/p>\n

For all other textile marketing 6th sem syllabus for diploma m scheme tndte you can visit Textile Marketing 6th Sem Syllabus for Diploma M Scheme TNDTE Subjects<\/a>. For all other ELECTIVE – II subjects do refer to ELECTIVE – II<\/a>. The detail syllabus for textile advertisement management is as follows.<\/p>\n

Rationale:<\/h4>\n

To understand the Textile industry and the market, an effort is made to equate the products’ features with the requirement of the Markets. In order to achieve this objectives a broad sweep various subjects in the entire textile spectrum is elaboratedto the level of the diploma students..<\/p>\n

Objectives:<\/h4>\n

This subject is planned to provide an extended knowledge is marketing promotion for the students.<\/p>\n

Unit – I<\/strong><\/p>\n

    \n
  1. To understands advertising.<\/li>\n
  2. To understand the various advertising media.<\/li>\n<\/ol>\n

    Unit – II<\/strong><\/p>\n

      \n
    1. To understand the basic ethics in advertising.<\/li>\n
    2. To know about the social implications of advertising.<\/li>\n<\/ol>\n

      Unit – III<\/strong><\/p>\n

        \n
      1. To understand various methods creativity.<\/li>\n
      2. To understand various components.<\/li>\n<\/ol>\n

        Unit – IV<\/strong><\/p>\n

          \n
        1. To understand the various media in advertising.<\/li>\n
        2. To understand the advertising budgets.<\/li>\n<\/ol>\n

          Unit – V<\/strong><\/p>\n

            \n
          1. To understand on line advertising.<\/li>\n
          2. To understand advertising effectiveness measurements.<\/li>\n<\/ol>\n


            \nDetailed Content:<\/strong><\/p>\n

            Unit I<\/h4>\n

            For complete syllabus and results, class timetable and more pls download iStudy<\/a><\/b>. Its a light weight, easy to use, no images, no pdfs platform to make students life easier.<\/p>\n

            Unit II<\/h4>\n

            Advertising And Society<\/strong><\/p>\n

            The benefits of advertising. Impact of Advertisements on Children. Women in advertising. Ethics in advertising. Code of ethics and corporate social responsibility in advertising. Sales promotions = important features, types and activities. Public relations – Role, process, advantages and disadvantages of public relations. Publicity and its impacts.<\/p>\n

            Unit III<\/h4>\n

            Creativity And Components Of Print Advertising<\/strong><\/p>\n

            Creativity and advertising. Elements of creative advertising. The creative process. The layout of advertisements -Components, Background, Border, Caption, Coupon, Heading, Mascot., Slogan, Text and Trade mark. Balance, Weight, Format and Movement in print layout – Indian Advertising stalwarts.<\/p>\n

            Unit IV<\/h4>\n

            For complete syllabus and results, class timetable and more pls download iStudy<\/a><\/b>. Its a light weight, easy to use, no images, no pdfs platform to make students life easier.<\/p>\n

            Unit V<\/h4>\n

            Online Advertisements & Evaluation<\/strong><\/p>\n

            Importance and Objectives of online advertisements. Types of online advertisements -Types of web sites – Factors affecting page views – Mobile Internet – Measuring online advertising audience – Advertising research – AIDA, DAGMAR approaches – Types of advertising evaluations.<\/p>\n

            Text Books:<\/h4>\n
              \n
            1. SAMGEETHA SHARMA & RAGUVEER SING ADVERTISING PRENTICEHALL Second Edition 2008<\/li>\n<\/ol>\n

              Reference Books:<\/h4>\n

              For complete syllabus and results, class timetable and more pls download iStudy<\/a><\/b>. Its a light weight, easy to use, no images, no pdfs platform to make students life easier.<\/p>\n

              For detail syllabus of all other subjects of BE Textile Marketing, M scheme do visit Textile Marketing 6 syllabus for M Scheme<\/a>.<\/p>\n

              Dont forget to download iStudy<\/a> for latest syllabus and results, class timetable and more.<\/p>\n","protected":false},"excerpt":{"rendered":"

              Textile Advertisement Management detail syllabus for Textile Marketing And Management (125), M scheme is taken from TNDTE official website and presented for diploma students. The course code (36482), and for […]<\/p>\n","protected":false},"author":2297,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_bbp_topic_count":0,"_bbp_reply_count":0,"_bbp_total_topic_count":0,"_bbp_total_reply_count":0,"_bbp_voice_count":0,"_bbp_anonymous_reply_count":0,"_bbp_topic_count_hidden":0,"_bbp_reply_count_hidden":0,"_bbp_forum_subforum_count":0,"footnotes":""},"categories":[125],"tags":[],"class_list":["post-25944","post","type-post","status-publish","format-standard","hentry","category-textile-marketing-diploma"],"_links":{"self":[{"href":"https:\/\/www.inspirenignite.com\/anna-university\/wp-json\/wp\/v2\/posts\/25944","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.inspirenignite.com\/anna-university\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.inspirenignite.com\/anna-university\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.inspirenignite.com\/anna-university\/wp-json\/wp\/v2\/users\/2297"}],"replies":[{"embeddable":true,"href":"https:\/\/www.inspirenignite.com\/anna-university\/wp-json\/wp\/v2\/comments?post=25944"}],"version-history":[{"count":1,"href":"https:\/\/www.inspirenignite.com\/anna-university\/wp-json\/wp\/v2\/posts\/25944\/revisions"}],"predecessor-version":[{"id":28163,"href":"https:\/\/www.inspirenignite.com\/anna-university\/wp-json\/wp\/v2\/posts\/25944\/revisions\/28163"}],"wp:attachment":[{"href":"https:\/\/www.inspirenignite.com\/anna-university\/wp-json\/wp\/v2\/media?parent=25944"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.inspirenignite.com\/anna-university\/wp-json\/wp\/v2\/categories?post=25944"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.inspirenignite.com\/anna-university\/wp-json\/wp\/v2\/tags?post=25944"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}